Sightmark dealer program

Put Sightmark on your shelves.

Since 2007, Sightmark has equipped hunters, competitors, and professionals with dependable optics and accessories. Join our dealer network for wholesale pricing, dedicated rep support, and the tools to move product.

  • Competitive wholesale pricing

    Maximize your margins with tiered dealer pricing.

  • Dedicated rep support

    Personalized service from a team that knows your business.

  • Marketing & product tools

    High-quality assets and resources to help you sell more.

Applications are typically reviewed within 2 business days.

Apply to become a dealer

Fill out the form below. Our team reviews every submission.

Applications are typically reviewed within 2 business days.

Why partner with us

Dealer benefits

We back our dealers the same way we back our optics: built to hold up. Here's what comes with the account.

Better dealer pricing
Wholesale margins built to keep you competitive without cutting into your bottom line.
Access to closeout opportunities
First look at overstock and closeout inventory so you can move volume at higher margin.
Direct relationship with a manufacturer rep
A dedicated Sightmark sales rep who knows your account and answers when you call.
Early access to yearly promos
See new launches and seasonal promotions before they go live to the public.
Full dealer asset portal
Product photography, spec sheets, and marketing assets ready to drop into your listings.

Questions before you apply? Our dealer team is happy to walk you through it.

Contact dealer support